The poor cheeseburger.
According to a recent survey by research company Mintel, the term “cheeseburger” has fallen by 15 percent on restaurant menus since 2012. Cheeseburgers are a tired concept — especially among millennials, the survey says.
What’s up? Turkey burgers by 42 percent!
The research also found consumers simply want more. Of everything!
- Healthier protein choices like turkey and chicken.
- Premium bread options including pretzel buns, Kaiser rolls and brioche.
- And not just good-tasting burgers, but burgers that make consumers “feel” good. Consumers want brief stories on the menu or told by wait staff about where the food comes from, and how it was prepared and produced.
Locally raised Foster Farms turkey fits the bill perfectly. And so does the turkey burger recipe below from Chef Andrew Hunter.